Income

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‘Just don’t let it turn into Disney’: Why brand partnerships need a better test

Commercial associations are becoming more accepted in the culture sector – but authenticity is vital, says Guy Turton

Profile | ‘Museums shouldn’t be afraid of income-generation’

Rebecca Atkinson talks to Sarah Hayes, the director of the Birmingham Conservation Trust and the Coffin Works, about breathing life into heritage buildings in the city

Commercial thinking is key for success, according to new report

Research highlights factors driving financial resilience in culture sector

Met Office responds to visitor attraction concerns about weather app

Industry figures have warned that ‘misleading’ rain icons could be costing venues up to £137,000 a day

Relief as government closes loophole that would allow visitors to ‘abuse’ membership schemes

Sector welcomes news that charitable memberships excluded from subscription crackdown

Review shows hidden benefits of claiming cultural tax relief

Organisations that adopt tax relief earn 37% more income a year than non-claimants

Spotlight | Membership schemes

How to develop a successful and sustainable membership offer

Case study | Digital membership schemes

How the Tank Museum in Dorset has generated £500,000 from the Patreon platform

Guide | Designing your membership scheme

Colin Mulberg drills down into what makes museum membership attractive to visitors

Museum leaders warn new consumer legislation could hit income

Two-week ‘cooling off’ period for memberships may impact admission fees and Gift Aid

Wordsworth Grasmere taps into trend for immersive experiences

Lake District attraction launches Minecraft game and audio visual gallery

Shakespeare Birthplace Trust to launch free visitor offer for local residents

Move is part of wider plans to increase access for residents