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In practice

In practice

In focus: Online retail

Museums can use online shops to boost income and increase engagement with their collections

In practice

E-commerce strengthens a museum’s brand

NMS ensures its online shop reflects the diversity of its collections

In practice

Creating a high-performing online shop

George Crabb from Other Media discusses the merits of good website design

In practice

Identify bestsellers and keep costs low

Bristol Culture sheds light on how it uses dropshipping to reduce risk

In practice

Manchester Museum launches inflatable copy

Designed to engage schoolchildren with collections

In practice

British Museum, London

Touch tours of the Egyptian Sculpture Gallery

In practice

Creating more representative museum content

Museums can be guilty of pigeonholing disabled communities

In practice

Taking a strategic approach to access

An external access review can help museums embed inclusive principles in their work

In practice

Working together to increase access

Partnerships and user experience testing can help identify problems

In practice

Bletchley Park

Enhancing the experiences of visitors with disabilities

In practice

Access

Improving disabled access is still a work in progress for many museums

In practice

Call for case studies: online retail

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