Social media
Digital detox: Is social media still worth it for museums?
The online landscape suddenly looks very different amid a backlash against tech giants. Geraldine Kendall Adams asks how museums are adapting to the post-X era
Q&A | ‘A film premiere is never a place you’d expect to be when you sign up to work in a museum’
Mia Ferullo tells us how the new Wuthering Heights film has given the Brontë Parsonage Museum a red carpet moment
Case study | Digital membership schemes
How the Tank Museum in Dorset has generated £500,000 from the Patreon platform
Guide | How museums can thrive with a little Bluesky thinking
The Museum of English Rural Life shares how to flourish on this new social media platform
Amid the noise of the culture wars, we must continue to share our work with pride
The media may be a hornet's nest but that shouldn't stop museums from shouting about their achievements, says Lizzie Dunford
Make an impact that visitors want to share
Catherine Newley on how the Verulamium Museum uses TripAdvisor
Museums Galleries Scotland to ‘significantly scale back’ presence on X
Organisation launches new social media strategy based on ‘conscientious communication’
Obituary | Mar Dixon, 1970-2024
A self-styled troublemaker and groundbreaking force on social media, Mar helped to usher in a new, more open way for museums to interact with their audiences
Tributes paid following death of social media specialist Mar Dixon
Dixon was the driving force behind successful campaigns such as #AskACurator
In Focus | The changing face of social media and museums
Caroline Parry looks at how museums’ social media use has evolved from a broadcasting model to deeper engagement with audiences