Glasgow Life, the new name for Culture and Sport Glasgow after a £54,000 rebrand, is expected to reveal a partnership with another museum service in the next few weeks.
The organisation, which is responsible for nine museums in Glasgow, said the partnership would bring in further investment to help mitigate the impact of severe budget cuts.
Glasgow Life is on track to cut spending by £3.4m in 2010-11, which it has partially achieved by freezing pay. But it is still waiting to find out what its budget will be for the next financial year.
A spokesman said: “We are anticipating savage cuts over the next three years.”
As a result, he admitted that some services might be cut, although no decisions had yet been made.
The £74m investment in Riverside, a museum being built on the banks of the river Clyde to house the city’s transport collections, has not been affected by the cuts.
Glasgow Life is also still considering whether to close some museums one day a week or introduce charges.
The service has been hit by industrial action as a result of the pay freeze, with strikes at the end of April causing a shutdown of facilities across the city.
Unions have expressed outrage at the cost of the rebrand, arguing that the money should have been passed on to workers.
But Glasgow Life has defended its decision, saying the budget for this project was agreed 18 months ago, before the level of cuts in public funding were clear.
“There is no good time in an economic downturn to rebrand, but our rationale is that it will drive an increase in the number of people enjoying our services,” said the Glasgow Life spokesman.
“It’s £54,000 out of a budget of £100m, and if it manages to at least maintain our visitors numbers, then we’ll regard it as a success.”
Last year, research found that few people were aware of Culture and Sport Glasgow, mainly as a result of a lack of consistency in the way it sign-posted and promoted services.
Image: Riverside, the £74m museum under construction on the banks of the Clyde
The organisation, which is responsible for nine museums in Glasgow, said the partnership would bring in further investment to help mitigate the impact of severe budget cuts.
Glasgow Life is on track to cut spending by £3.4m in 2010-11, which it has partially achieved by freezing pay. But it is still waiting to find out what its budget will be for the next financial year.
A spokesman said: “We are anticipating savage cuts over the next three years.”
As a result, he admitted that some services might be cut, although no decisions had yet been made.
The £74m investment in Riverside, a museum being built on the banks of the river Clyde to house the city’s transport collections, has not been affected by the cuts.
Glasgow Life is also still considering whether to close some museums one day a week or introduce charges.
The service has been hit by industrial action as a result of the pay freeze, with strikes at the end of April causing a shutdown of facilities across the city.
Unions have expressed outrage at the cost of the rebrand, arguing that the money should have been passed on to workers.
But Glasgow Life has defended its decision, saying the budget for this project was agreed 18 months ago, before the level of cuts in public funding were clear.
“There is no good time in an economic downturn to rebrand, but our rationale is that it will drive an increase in the number of people enjoying our services,” said the Glasgow Life spokesman.
“It’s £54,000 out of a budget of £100m, and if it manages to at least maintain our visitors numbers, then we’ll regard it as a success.”
Last year, research found that few people were aware of Culture and Sport Glasgow, mainly as a result of a lack of consistency in the way it sign-posted and promoted services.
Image: Riverside, the £74m museum under construction on the banks of the Clyde