Introduction: web 2.0
Museums have taken to social media like ducks to water - but there are pitfalls for institutions and individuals
01.01.2009
Blogs and podcastsBlogging and podcasting are two relatively easy ways to embrace web 2.0. But museums need to be prepared to allow for different views and voices
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The evolution of web 2.0Web 2.0 is touted as the next stage in the communications revolution. But what is it, and what does it mean for museums? Scott Billings explains
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How to build online communitiesOnline communities offer many opportunities to market a museum, event or exhibition. But their interactive nature means you must tread carefully
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Share your museum using social mediaSites and services such as YouTube, Flickr, iTunes and Wordpress can provide useful platforms for sharing your work and events
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Web 2.0: crowd as curatorWeb 2.0 services, such as social networking sites, allow museums to become truly collaborative and democratic
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Web 2.0: Dealing with visitor dialogueSocial networking sites present great opportunities for dialogue with visitors. But you have to accept that along with praise will come criticism
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Case study: Sound and Vision ExperiencePieter van der Heijden explains how visitors personalise their experience of the Dutch media archive with electronic rings worn during their visit
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Case study: Brooklyn MuseumThe 1stfan scheme uses web 2.0 techologies to attract new types of museum member. William Cary and Shelley Bernstein explain how
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Case study: interactive websitesKate Roberts explains how an interactive website helped a museum increase community involvement in a state-wide anniversary
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Find out more about web 2.0More articles from the MP archive offering further practical guidance on web-related issues
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